The 100% brand has always been synonymous with motocross and has been linked to many iconic moments that have built the roots and history of modern motocross.
The roots of the 100% brand date back to the early 1980s when their popular logo adorned the racing equipment of the biggest names in motocross.
Thirty years later, the passion for the spirit of racing remains. Today, 100% inspire a new generation of racers.
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