BOREAL Michelin Solesproducts
BOREAL was founded in 1975 by Jesús García López in the city of Villena, Spain. The area around Villena has a rich history of footwear manufacturing and Jesus was an expert in shoe manufacturing processes.
In the 1980s the demand for BOREAL climbing shoes was enormous, quickly establishing BOREAL as the first choice in climbing shoes worldwide, introducing new materials and manufacturing techniques leading to innovative models now famous, such as Ace, Ninja, Vector and Laser. Many climbers of this period said that they would go up a full grade just by using BOREAL.
This period saw great advances in climbing and in synchrony with the achievements of the athletes, BOREAL continued to develop increasingly advanced models, helping to push the limits of what is possible. Legendary climbers of this period like John Bachar, Ron Fawcett, Lynn Hill, Wolfgang Güllich, Jerry Moffat, Ben Luna and Yuji Hirayama naturally opted to use BOREAL.
The passion for technological innovation is deeply rooted in BOREAL and is a defining characteristic of the company, in addition to having the collaboration of the best climbers and mountaineers in the world, and having the right commercial vision, manufacturing facilities and the passion to develop the revolutionary products that have so widely influenced the Outdoor footwear market.
Unusually for a footwear manufacturer, BOREAL produces the complete collection continuously throughout the year.
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