At Easton they are experts in carbon fiber and aluminum and are at the forefront of technology. Easton Cycling is two parts of science and one part of passion. Easton is a brand born during the Olympic Games in Los Angeles in 1984 and exists for a reason, to improve bicycles. All Easton does is performance, testing new materials, creating new technologies and introducing industrial standards to make bikes lighter, faster and more durable. Easton's passion for victory and performance has changed cycling , and the innovations of the company are innumerable. Today Easton is the leading brand in design, engineering and manufacturing of composites for the bicycle industry offering a wide range of wheel sets and components in carbon and aluminum to both manufacturers and cyclists worldwide.
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