K2 Women Boys Alpine skiing

K2 is the original American ski and snowboard brand, founded in 1962 in Washington state. The brand continued to be a pioneer by expanding into snowboards in 1987 and was the first brand to specifically design a product for women starting from 1999; the Alliance for Women. Today, they are realigning the brand K2 for the future, one that builds on this legacy to reposition itself as an industry leader.