Napapijri brand was born in 1987, from the hand of an Italian manufacturer introduced in the market bags and backpacks for outoor with new and innovative manufacturing materials. Not only that, but also also took care of the aesthetics and fashion of these bags and backpacks. The brand was established in the Italian city of Aosta. It was in 1990 when Napapijri started to sell several textile products, such as his emblematic Rainforest jackets, which are world famous.
Despite its Italian origins, the Napapijri name comes from a variation of a Finnish word meaning arctic circle. The logo and badge of the brand, very similar to the flag of Finland, is a tribute to the country of birth of some of the best-known explorers of the 20th century.
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