is a brand of sportswear, sports shoes and accessories. Although it manufactures a wide range of sportswear, it is focused on technical clothing for athletes and professional athletes.
The Under Armour brand was founded in 1996 by Kevin Plank when he was 23 years old and was a football player at the University of Maryland. Kevin decided to create Under Armour tired of changing sweat-soaked shirts during and after matches. It was in this way that he began to create high-performance absorbent sportswear
in the basement of his grandmother's house.
Soon the brands that until then were leading the market such as Nike, Adidas or Reebok followed in the footsteps of Kevin creating his range of sportswear with absorbent properties.
In 2006, Under Armour began to manufacture sports shoes
, among which stand out the running shoes
that are very light, flexible and fast, and that incorporate several technological innovations of the brand.